Wahlburgers Makes its Manhattan Debut

Wahlberg Family’s Better Burger Restaurant Now Open 
in Yorkville Neighborhood on Upper East Side

May 13, 2017

(NEW YORK, NY)May 31, 2017 – Wahlburgers, the better burger restaurant founded by Executive Chef Paul Wahlberg with brothers Mark and Donnie, is now open in Manhattan on the Upper East Side at 1633 Second Avenue.  

"With this opening, I now feel more at home than ever in New York City,” said Donnie Wahlberg, as he surprised guests and kitchen staff at his newest location following a live NKOTB performance on the Today Show. “We’re real happy to contribute to the energy of this dynamic Yorkville neighborhood, here on the Upper East Side.”

Wahlburgers has its eye on Manhattan, starting with the Upper East Side and opening in coming months in Times Square. The brand is quickly establishing itself among the nation’s top burger destinations with a growing fan base for its chef-inspired menu. Guests may choose from a variety of tasty burgers as well as sandwiches, salads, vegetarian options, and home-style side dishes, such as Tater Tots, Mac N’ Cheese with Smoked Bacon, and Alma’s Classic Macaroni Salad.  All burgers are made fresh and topped with house-made condiments – 15 in total, including Chef Paul’s signature Wahl sauce, dill pickles, honey-garlic mayo, butternut squash, tomato jam, avocado spread, and more.

“I’m all about making people happy, and there’s no better way to do that than with food.” said Executive Chef Paul Wahlberg.  “Our goal is to put a smile on the face of every New Yorker and out-of-town visitor who walks into our place.”

According to Chef Paul, it’s the quality of the meat and the quality of the bun that makes or breaks the burger.  Wahlburgers uses a proprietary blend of beef, ground fresh, and artisan buns baked by local bakers using all natural grains and pure ingredients.  House-made condiments then take it to the next level, whether it’s the basics like mustard, ketchup, and pickles, or something more adventurous like butternut squash. 

Highlights of the menu include Paul’s favorite, The Our Burger - topped with lettuce, tomato, onion, "government" cheese, Wahl sauce, and house-made pickles.  Brother Mark prefers The Thanksgiving Day Sandwich – fresh ground seasoned turkey burger, stuffing, mayo, house-made orange-cranberry sauce, and roasted butternut squash. Donnie’s choice is The BBQ Bacon Burger with white cheddar, bacon, fresh jalapeños, house-made BBQ sauce, and avocado spread.

At Wahlburgers, guests can choose to sit down and enjoy full table service or grab-n-go from the take-out window.  In addition, the restaurant offers a full-service bar with wide screen TVs, a vast selection of wine and beer, specialty cocktails and an assortment of boozy frappes.

Wahlburgers Upper East Side at 1633 Second Avenue in NYC boasts 160 seats including an outdoor patio and a 25-foot-long centerpiece bar. Hours of operation are 11am-11pm.   For more information, please call 646.858.3890 or visit wahlburgersrestaurant.com

Facebook: facebook.com/WahlUpperEastSideNYC 

Twitter: @wahlburgersuppereastsidenyc

Instagram: @wahlburgersrestaurant

THE WAHLBURGERS STORY

Founded by Executive Chef Paul Wahlberg and celebrity brothers Mark and Donnie and other investors, Wahlburgers debuted in October 2011 in Hingham, Massachusetts. The subject of an A&E reality show, Wahlburgers offers a fun, casual music-filled atmosphere where guests, like family, share great food, a few laughs and lots of love. While its walls celebrate the story through photos and words of the Wahlberg brothers’ life journeys from Dorchester, Mass. neighborhood kids to rising chef and international superstars, it’s the food at Wahlburgers that takes center stage.

Crafted by Chef Paul and served with heartfelt hospitality, the chef inspired menu features a variety of fresh burgers, housemade condiments, crispy haddock, seared chicken and vegetarian options. Other signature items include Mom’s Sloppy Joe, thin crispy onion rings, tater tots and thick creamy frappes and floats. Gluten free options are available. 

Wahlburgers’ full-service bar is a popular gathering spot offering an impressive selection of adult frappes, cocktails, wines and beers including the signature Wahlbrewski – a Harpoon Brewery custom, unfiltered Pale Ale.  Dedicated to giving back, Wahlburgers is active in every community it serves. Open daily for lunch and dinner, Wahlburgers offers full-service dining, take out and a full-service bar.  For locations and more information, visit wahlburgersrestaurant.com

 

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