PORTLAND HARBOR HOTEL & INN AT DIAMOND COVE
CM Communications was engaged in 2018 by Hart Hotels to provide public relations services for the Portland Harbor Hotel and the Inn at Diamond Cove. Over a multi-year partnership, CM developed and executed strategic campaigns designed to increase awareness, drive bookings, and position both properties as premier Maine destinations, including during the unprecedented challenges of the pandemic.
CM created destination-driven campaigns such as “Portland by Land and by Sea,” pairing urban and coastal experiences to elevate storytelling across both properties. Over the course of the engagement, CM hosted more than 130 journalists and influencers and secured coverage in outlets including AFAR, Condé Nast Traveler, The Boston Globe, Yankee Magazine, WCVB Chronicle, and The Price is Right.