No one does steak like Del Frisco’s Double Eagle Steak House. And no one does PR like CM Communications. Pair the two together and you get a brand launch and grand opening campaign like no other. When the Texas-based Del Frisco’s debuted in New England with the opening of its elegant 382-seat waterfront restaurant at Boston’s Liberty Wharf, they knew that they needed a PR firm that understood the nuances of restaurant marketing, had a stronghold on the Boston market, and maintained deep ties with the city’s media, business, and community leaders. CM hit it out of the park with a grand opening campaign that within its first year catapulted Del Frisco’s in Boston to become the chain’s top earning restaurant in the country. For the next several years, CM continued to keep Del Frisco’s in the news and during that time launched the brand’s more casual concept Del Frisco’s Grill in Chestnut Hill and Burlington.