CM Communications is the marketing agency-of-record for the largest and most successful Japanese quick service restaurant in the United States, with over 200 stores in shopping malls nationwide and abroad.  Charged with the launch of Sarku’s first street concept, the agency developed a new brand identity to serve as a prototype for a franchise rollout in domestic and international markets. Recent projects include PR initiatives to support franchise seminars and restaurant openings in the US and South America, website development, and the creation of franchise sales collateral and a marketing tool kit for franchisees.